DIRECT RESPONSE VIDEO PRODUCTION EXPERTS WITH 25+ YEARS OF SUCCESS!

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    • Home
    • Video Production
      • VIDEOS THAT SELL!
      • INFOMERCIALS
    • TURN-KEY CAMPAIGNS
    • CONSULTING
    • Meet The Players
    • Free Strategy Call
  • Home
  • Video Production
    • VIDEOS THAT SELL!
    • INFOMERCIALS
  • TURN-KEY CAMPAIGNS
  • CONSULTING
  • Meet The Players
  • Free Strategy Call

THe Players

Elisabeth Pritchett
Direct Response Advertising Guru!  25+ Years of Direct Response Experience

Elisabeth Pritchett - CEO & Co-Founder

During the course of her 28+ year career, she's been the Officer of a public company as the former Chief Marketing Officer for Kevin Harrington, the Original Shark on Shark Tank™.  She is an award-winning direct response ninja that has worked with hundreds of top companies, thousands of products, countless entrepreneurs, innovators and fortune 100 companies to create successful national campaigns, build brands and launch hit products generating more than a billion dollars in product sales. 


When she's not making billions for her clients, Elisabeth can be found at yoga, improving her golf game, traveling, and having new adventures with her amazing son, family and friends.

Kevin Cawley Direct Response Advertising Expert and infomercial producer

Kevin Cawley - President & Co-Founder

Kevin is a seasoned direct response expert with over a decade of hands on, high-impact video-production and creative development.  His in-depth understanding of  online marketing and e-commerce strategy has resulted in hundreds of millions in revenue, winning campaigns and national brands for our clients.   He has implemented hundreds of campaigns in every product category and was integral in creating the winning strategies that have produced national TV mega-hits including Alien Tape Brand, Spin Power, Bavarian Edge and many more. 


He eats, sleeps, and breathes direct response marketing. He brings his detail-obsessed intensity to every client, every project — every time! When he's not geeking out over campaigns and getting the best possible ROI, you can find him catching fish on his boat with his beautiful fiancé and black lab. 


"Direct response is a lot like fishing. With the right bait delivered at the right time, they're HOOKED!"


Kevin Cawley - President & Co-Founder

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OUR OBSESSION WITH YOUR SUCCESS!

We believe ALL clients, big and small have the same opportunity to successfully launch the next great product and brand to a global market through direct response marketing. 

One of the reasons we love direct response marketing is because we still see it as the great equalizer. And there's never been a better time and lower barrier to entry to launch and market your products directly to the consumer.

High Impact direct response videos were built for TV, online marketing and social media. 

 With online sales eclipsing retail, direct response video makes it possible for anyone to test a product to the market and scale to a national brand.  Not only competing but BEATING the big guys. 

And this $100+ Billion Dollar a year business is GROWING!  


Experience that Counts

Our clients, projects, and new product launches have included some of these iconic companies and brands: Ziplock, Alien Tape Brand, Bell & Howell, QVC, Home Shopping, America On-Line, HBO Family, VitaCost.com, ABC/Capital Cities, White-Hall Robbins, Dow Brands, Forrest Laboratories, Victoria’s Secret, Dirt Devil, and many, many more.  

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